EUROKEN Security LTD is a Kenyan & Irish-based company specialising in the provision of security solutions. It specialises in outsourced business processes and facilities in sectors where security and safety risks are considered a strategic threat.
Euroken approached me with a strong sense of identity, but no formal logo nor brand identity. A big part of the storytelling process involved coming up with a visual identifier that epitomized their corporate nature and distinct services that would be served both in Kenya and Ireland.launch Site
Euroken was is an international security comapany. That meant that their service offering would be expansive as they had to cater for both the Kenyan and Irish markets. Organizing all the service offerings into an easy-to-use navigation was a huge obstacle to the site's progress.
The company was also worried about lead conversion - and in general, their brand positioning.
Am usually greatly involved with my clients - contacting them when necessary throughout their project's development. When Euroken requested mega-menus on their website, well, I designed one for them. It was a great idea in fact - as it would accomodate the huge number of links to the various categories they had. I facilitated this request with custom drop-down menus that would collapse properly when viewed on mobile devices.
Pricing tables to maximize conversion opportunities, Google Maps integration, plus improved share-ability and social linking were all integrated into the responsive design. The new website showcases a company whose passion for their work is clearly evident.